In July 2016 Ayrshire College decided to hire modern apprentices in Marketing and ICT. The marketing apprenticeship is funded by the Ayrshire College Foundation.
Eight months into her apprenticeship we asked Catriona Cook, our Digital Marketing Apprentice, to write a diary of her day-to-day tasks to give an insight into what her job involves.
Today is the final day in the series and Catriona tells us about the CDN Marketing Awards.
Last night the marketing team attended the College Development Network Marketing Awards in Edinburgh. The ceremony was held in the Ghillie-Dhu and we won three silver and one bronze awards! One of the awards was for digital marketing – it’s great for me to be doing my apprenticeship in an award-winning team.
After the excitement of the CDN awards last night, it is time to get back to work. I decide to start my day with writing and scheduling social media posts on Facebook and Twitter to promote the #Respect campaign that the College is running. The Respect campaign encourages everyone to ‘Respect Yourself’, ‘Respect the Community’, ‘Respect the Environment’ and ‘Respect People’. The posts I scheduled link to the interviewing the College’s Front of House team blogs, they are a great insight into another team in the College. Read the series here:
Next, I start working on scheduling posts for an exciting conference that the College are holding later this month called Ayrshire Bytes, which is part of DataFest17, a week of activities focused on data innovation. The Ayrshire Bytes conference will present a range of perspectives on data innovation and best practice, and showcase Scotland’s leading role in this area. There are going to be some great guest speakers attending, including Gillian Docherty, Chief Executive of The Data Lab, Brendan Faulds, Associate Director at NHS National Services Scotland, Vicky Brock, Chief Executive of Clear Returns, Daniel Macintyre, Senior Manager of Glasgow Tourism Strategy and Craig Hume, Managing Director of Utopia Computers and Richard Millar, Senior Manufacturing Systems Engineer at Spirit AeroSystems.
At the end of the day, I catch up with my boss Shelagh, and she gives me feedback on the work I’ve been doing that week. We then agree on my goals for the following week and this gives me clear instructions on what I need to work towards.
So, that’s my blog finished for Scottish Apprenticeship Week, I hope you’ve enjoyed having an insight into what it’s like working as a Modern Apprentice for Ayrshire College. My role is so varied and I’m always kept busy from day-to-day and I am always learning new skills. I am so lucky to have been given this opportunity at Ayrshire College, and I love working as a Modern Apprentice. It was definitely the right route for me to take, if you’re thinking of applying for an apprenticeship I would say go for it! It’s the best decision I have made.